Dalray
Dalray
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featured IN:
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Dalray
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featured IN:
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Results:
01
Media features in leading publications such as 7NEWS and WHO Magazine.
Media features in leading publications such as 7NEWS and WHO Magazine.
02
Grace has a gallery of high-end visual assets to grow her brand across the Dalray website, social channels and for PR opportunities.
Grace has a gallery of high-end visual assets to grow her brand across the Dalray website, social channels and for PR opportunities.
Media features in leading publications.
Media features in leading publications.
Grace Forster the founder of Dalray was undergoing a brand uplevel and needed fresh imagery that leveraged media features and connected with their ideal customers. Through our signature strategy-first, bespoke approach we captured a suite of brand photo assets that showcased Grace’s founder story and Dalray’s point of difference as the first powdered limewash brand in Australia. The result? Media features in leading publications such as 7NEWS and WHO Magazine.
Grace Forster the founder of Dalray was undergoing a brand uplevel and needed fresh imagery that leveraged media features and connected with their ideal customers. Through our signature strategy-first, bespoke approach we captured a suite of brand photo assets that showcased Grace’s founder story and Dalray’s point of difference as the first powdered limewash brand in Australia. The result? Media features in leading publications such as 7NEWS and WHO Magazine.
Approach:
Created a bespoke shoot brief (including required touchpoints, shots, props, outfits and location styling) that was tailored to Dalray’s brand story, messaging, ideal customers, PR placements, point of difference and business goals.
Sourced an industry leading hair and makeup artist from my go-to directory.
Creative direction and posing guidance.
Captured a suite of brand photography assets that showcased Grace’s founder story and Dalray’s point of difference as Australia’s first powdered limewash brand that makes walls feel like textural art.
Goals:
Media and PR features in leading publications.
Capture editorial, storytelling brand imagery that speaks to their ideal customers for use on their website, social channels and for media opportunities.
Approach:
Created a bespoke shoot brief (including required touchpoints, shots, props, outfits and location styling) that was tailored to Dalray’s brand story, messaging, ideal customers, PR placements, point of difference and business goals.
Sourced an industry leading hair and makeup artist from my go-to directory.
Creative direction and posing guidance.
Captured a suite of brand photography assets that showcased Grace’s founder story and Dalray’s point of difference as Australia’s first powdered limewash brand that makes walls feel like textural art.
Goals:
Media and PR features in leading publications.
Capture editorial, storytelling brand imagery that speaks to their ideal customers for use on their website, social channels and for media opportunities.
"Christie captured my brand identity really well!"
"Lovely experience. Christie captured my brand identity really well!"
– GRACE FORSTER
Browse Dalray's Gallery:
Browse Dalray's Gallery:
Be seen as the go-to in your industry with timeless, high-end brand imagery that connects and feels like YOU.
Be seen as the go-to in your industry with timeless, high-end brand imagery that connects and feels like YOU.
© Christie Moore 2026 | Privacy Policy | Terms & Conditions
© Christie Moore 2026 | Privacy Policy | Terms & Conditions
© Christie Moore 2026 | Privacy Policy | Terms & Conditions
© Christie Moore 2026 | Privacy Policy | Terms & Conditions